A look back at Pershing's 40th anniversary celebration with ABYS Yachting
On 11 September 2025, ABYS Yachting had the immense pleasure of bringing together its clients, partners and friends for an exceptional evening organised at Palm Beach Cannes, on the sidelines of the Cannes Yachting Festival, to celebrate Pershing's 40th anniversary.
Pershing: 40 years of innovation and excellence
Since its creation in 1985, Pershing has established itself as a global benchmark in the world of luxury yachting. Known for its avant-garde design, unrivalled performance and visionary spirit, the brand has left its mark on several generations of enthusiasts.
ABYS Yachting is proud to have been Pershing's exclusive distributor in France since 2009 and to have shared this unique adventure with its customers for more than fifteen years.
A memorable anniversary evening
C’est dans le décor unique du Palm Beach Cannes, sur sa terrasse surplombant la Méditerranée, que près de 150 invités VIP – clients Pershing, partenaires et représentants de la marque – se sont réunis pour marquer cet anniversaire. Cette soirée fut avant tout l’occasion de célébrer ensemble l’histoire et l’avenir de Pershing, dans une atmosphère conviviale et festive. Discours inspirants, animations élégantes, musique live et moments de partage ont rythmé cet événement qui restera gravé dans nos mémoires.
A refined cocktail reception, prepared by La Petite Maison du Palm Beach caterers, was served, accompanied by Billecart Salmon champagne, Château Rasque wines and exclusive creations from the So Barman cocktail bar, whose spectacular show was the highlight of the evening.
Entertainment and performances followed one after another:
- The strolling band set the tone for the evening with several live performances.
- Elegant dancers captivated guests with their performances.
- A magician surprised and amused guests throughout the cocktail party.
Thank you to all our guests and partners
We would like to express our sincere gratitude to everyone who attended for contributing to the success of this anniversary celebration.
Special thanks to our partners Billecart-Salmon, Château Rasque and So Barman, who brought their expertise and creativity to make this evening even more unique.
A beautiful story that continues
Pershing's 40th anniversary is not just a celebration, but also a symbolic milestone in the history of a forward-looking brand.
At ABYS Yachting, we are honoured to represent Pershing and look forward to continuing on this path alongside our clients and partners.
Thank you to everyone who shared this celebration with us. Together, let's write the next pages of Pershing's history.
Why not join the Pershing family yourself?
Every Pershing yacht is an invitation to experience unique sensations, combining performance and iconic design. If you would like to find out more about the current range and discover the model that suits you best, we invite you to explore the complete collection of Pershing yachts.
